14/11/18: On December 1st, we’re jumping in the river. We’ve teamed up with the good folks at Jack.org to help organize the first edition of BRAINFREEZE: MONTREAL, a polar bear dip to help raise money/awareness for youth mental health. These events will be help simultaneously in Montreal, Toronto, and Vancouver on the same day. A bus will pick all the dippers up at the cafe at 9am and head over to the riverbank in Verdun for a yoga warmup and then it’s go time. Here’s the video from last year’s dip in Toronto. SIGN UP AND/OR DONATE HERE

10/10/18: Last month when Hurricane Florence sent waves to the East Coast, we closed shop for 2 days and took the September family to the beach, so our team could see what inspired us to build this thing.

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